Tailored Programmes

At Singapore Airlines Academy, our world-class programmes empower our clients to achieve exceptional standards in service and hospitality.

Armed with a passion for excellence, our team of certified in-house instructors and facilitators possess extensive front-line and training experience.

Available in virtual or in-person formats, our comprehensive programmes provide solutions tailored to your organisation. They are structured into courses, bespoke programmes, post-training reinforcement and learning journeys.

Browse our Service ExcellenceOperational Excellence and Industry Focused Programmes now.

Service Excellence

Discover how exceptional service - when thoughtfully curated and consistently delivered - can be achievable for your organisation.

Service Mindfulness & Awareness

Explore aligning your service beliefs with organisational values while adopting a customer-oriented mindset.

Learn about the importance of projecting a positive image in forming a good and lasting impression.

Discover techniques to build connections and communicate sensitivity across cultures.

Operational Excellence

Discover how the development of fundamental skills in time-critical or complex situations can be applied to improve safety and efficiency.

Building A Culture of Safety

An indispensable programme to inculcate and build a robust safety culture within your organisation.

Leadership for Operations Success

A transformative programme designed to elevate managers and team leaders to drive operational excellence.

Leading High-Touch Operations

An essential programme to equip and prepare managers and team leaders in handling and responding during high-stakes situations.

Industry Focused

Discover the potential to excel in service delivery with our specialised training programmes, tailored to meet the unique demands of key industries.

Enhance the skills and knowledge of healthcare professionals in delivering exceptional service and effective communication.

Elevating Patient Experience

Enhance patient interactions and deliver exceptional care.

Creating A Culture Of Service Excellence In Healthcare

Enhance patient experiences by understanding the patient's journey and identifying key touchpoints for improvement.

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Solutions Tailored For Your Business

We empower our clients to create an exceptional customer experience to gain a competitive edge. By customising your programme, we deliver our best-in-class processes and customer experience insights for you to transform your business.